The 2023 Red Sea International Film Festival took place in Jeddah, Saudi Arabia, on December 3, 2023. The event featured the participation of Netflix, marking a significant presence of the streaming giant in the Middle Eastern film industry. The festival highlighted the growing competition between Netflix and local streaming services in the Middle East. This event underscored the increasing interest in the region's film and entertainment sector, with both international and local players vying for market share. The presence of Netflix at the festival is indicative of the company's strategic efforts to expand its footprint in the Middle East, a region with a burgeoning audience for digital content. The Red Sea International Film Festival serves as a platform for showcasing both regional and international talent, fostering cultural exchange and collaboration within the film industry. The event is part of a broader initiative to position Saudi Arabia as a hub for cultural and artistic development, aligning with the country's Vision 2030, which aims to diversify the economy and promote cultural activities. The festival's success in attracting major players like Netflix reflects its growing importance in the global film landscape. The outcomes of the festival are expected to further boost the film industry in the Middle East, encouraging more collaborations and investments. The participation of Netflix and the robust growth of local streaming services indicate a dynamic and competitive market, poised for significant growth in the coming years.